What is the Target Cartwheel and How Does It Work?

What is the Target Cartwheel and How Does It Work

It’s great that there are so many money saving opportunities, but sometimes it’s hard to keep up with them all.  This is just one of those tools and, although it’s really pretty simple, there are so many different terms and tools that it can get confusing.  We’re often asked What IS the Target Cartwheel and how does it work. In response, we’ve created this page with some of the basic information and how to use this to save more money.  You can always reference the Cartwheel Help Center as well for some answers to FAQ’s. We also have a page with all the Cartwheel current offers list that updates in real time.

What is Cartwheel?

Cartwheel is a program that offers from 5% to 50% off certain items when you shop in store at Target. You can select offers and use the % off discount at Target in addition to stacking a manufacturer coupon, a Target store coupon, your Target Redcard discount, and then any rebate offers too! Combine the Target Cartwheel discount with any or all of these other savings and cash back offers and end up with great savings or even potential moneymakers!

Note: Per Target policy, Cartwheels are not intended to further reduce an item that you price matched with another store. It says you can use CW when price matching but is a bit deceiving because it allows you to use it before the price match. If the item is still cheaper at another store after applying a Target coupon and/or Cartwheel, then you will get the price match price. In other words, no you are not supposed to use it to further reduce a price matched price. That’s not to say it has not happened, but we do urge you to follow their policy.

How Does Cartwheel Work?

Target Cartwheel can be used thru the Target app on your smart phone or you can simply select offers after signing into your Facebook account, Google+, or your Target.com account on the Cartwheel website from your mobile browser or desktop computer. After searching for and selecting offers you think you might want, simply go to “my Cartwheel” to get to your discount bar code on your phone for the cashier to scan. (This is not for online shopping) If you aren’t using the app on your phone, then click on the “barcode” picture at the top of your Cartwheel account on your computer and then click the “print barcode” button and you’ll get a printout of the barcode that the cashier can scan. When the barcode is scanned, you will receive your discount for all items on your list that you satisfied with a purchase (up to 4 items per cartwheel offer in one transaction). Your personal barcode never changes, so no need to print it out every time. Trim and/or laminate and keep it in your wallet or keychain  and you’ll always have it.

Note: We urge you to check out Cartwheel in both the Target app and the Cartwheel via web browser. Sometimes there are “hidden” deals that you can see on the web that you may not see on your app. Also, with the app, you can use the free wi-fi and scan items in the store to check for an offer!

How is the Cartwheel Discount Calculated?
The Cartwheel barcode should be scanned after all items have been rung up and all other coupons have been used. The % discount will then calculate on all qualifying purchase totals less any Target store coupon (paper or mobile) that has been used.  In other words, the calculation is based on the price after store coupons but before manufacturer coupon discounts. (The exception to this is a Target store coupon for a percent off which will not be considered for the cw calculation.)

Example Calculation:

Purchase two qualifying items for $6.00 each = $12

Let’s say you use 2 manufacturer coupons for $2 each, a Target coupon for $2/2 and a Cartwheel offer for 30% off.  The Cartwheel will deduct $3.00 at the end of the transaction (30% x ($12 – $2 Target coupon)). Your final price would be $3.00 for both items! 

$12 purchase – $4 manufacturer coupons – $2 Target store coupon – $3.00 Cartwheel discount (as calculated above) = $3

NOTE: It makes no difference on the order you give them to the cashier. You cannot get a higher discount by scanning the CW before the Target coupon. It is programed to do the calculation at the end and will deduct the store coupon prior to calculating the % off.

How many times can a Cartwheel offer be used?
You can use the same discounts over as many times as you like until they expire. There is a daily limit of 6 barcode scans.  This is not an item limit.  You may received all discounts on your Cartwheel list 6 times per day and you can do that daily until the offers expire.  The offers will drop off your list of active offers on your phone or online when they have expired or if you remove it.

Per transaction, there can only be one barcode scan, but each offer can be used on up to 4 qualifying items per offer per transaction (unless the offer specifies otherwise).  So, you can buy 4 qualifying items of each offer per transaction, 6 times per day (6 scans), everyday until the offer expires if you wanted to.

Note: Be sure to read the details of each offer. (Click details on your computer or click the dots for more info on your app) Although the above rules apply to most of the offers, they do have offers that have limits such as limit one. This is an overall limit for this item per account, so it will not apply to 4 items per transaction or 6 times per day as stated above.

How many Cartwheel offers can be on a barcode list at one time?
What is the Target Cartwheel and How Does It Work

New users will start with 10 available slots to add offers. Additional slots are earned by unlocking Cartwheel badges for accomplishments such as your first discount or saving increments you’ve achieved. You will gain more slots, the more you use it. Don’t worry about not having enough though, because you can add and remove as you wish while the offer is still valid. If you’re not buying the shoes today and need a slot for the peanut butter, then remove the shoes, add the peanut butter, and then add back the shoes when you are done!

Be sure to check the Cartwheel by Target HELP CENTER for additional questions you might have

  • Samantha Ann Klan-Jones

    does publix take this too, if publix takes target competitor coupon?

    • No Samantha. Publix does not accept Target mobile coupons or Target Cartwheel discounts.

      • Samantha Ann Klan-Jones

        I almost forgot I had asked this question, Thank you so much for your response!!! I want to thank you for all the wonderful and helpful deals you post on your site, i have been couponing for a while but your site is set up so wonderful 🙂 it is so easy to put together the same deals as you have posted, God bless!!

        • I’m so glad we can help! Thanks for the comment and we hope to see more from you!!

  • Emily Green

    Are there any other stores like Target that offer similar rewards programs?

  • Stephanie Bishop

    You said the Target Cartwheel is used after store but before manufacturer. So that’s store, cartwheel, manufacturer… Then in your example you did manufacturer, then store then cartwheel. I’m Confused???

    • The Cartwheel discount amount is based on the calculation of the price minus Target coupons but actually is applied at the end of the transaction. No matter what order you USE them.. the discount is going to always be after the target coupon so you don’t get the percentage off the amount of that store coupon is the point I was trying to make. The manufacturer coupon does not reduce the amount for the cw calculation. I hope that clarified things for you. 🙂

  • Cynthia Duarte

    Is it only for phones? Or can it be used on an IPad?

    • absolutely, you could use an iPad.. as long as you get your scannable bar code to the cashier via phone, ipad, or print out the barcode from your computer and take that just like a physical coupon

  • Jessica

    Can you order online and everything still works as if you’re in the store? The closet Target is 2 hours away is the reason I’m asking.

    • In general, the answer is no Jessica. But here’s what they say in the Carwheel help section regarding using Cartwheel online:

      We are now testing the ability to use select Cartwheel offers on Target.com, as well as in store. These offers will be available from time to time as we continue to test this functionality. You can identify an online offer by seeing “Online” at the top of the offer card, or in the offer details. Online offers are only available on Cartwheel.com or version 1.6.1 or later of both the iOS and Android apps. You can redeem an online offer by first adding it to your barcode, then go to your list and click the “redeem online” button on web or tap the laptop icon at the bottom of your list screen in the app. Tapping or clicking will take you to Target.com, where your offer is automatically applied. Just add the preferred item to your cart and checkout. Your savings will be updated in your Cartwheel within 24 hours.

  • Tracy Camper

    I purchased an item yesterday and noticed there was a coupon for 20% off on cartwheel can I take it in today with my receipt and receive the discounted price?

    • Tracy, We’re so sorry we’re late getting back to you on this. I don’t know how we missed it! I know it’s too lote for your specific item, but for future use the answer is that how they handle it may vary by store. They may do a return and then have you repurchase it using the cw. If it was a price match then the cw would not benefit you so in some cases it wouldn’t be worth re doing the transaction. The best thing to do is talk to customer service at the store where you shop and see how they handle it.

  • Michelle Miller

    Can I sign in with g+ (Google) instead of facebook and still get the same discounts? Thank you

    • Absolutely Michelle. They added the G+ and Target.com in addition to the Facebook sign in. They are all the same deals no matter which you use, however there is a difference sometimes between the phone app and web browser sign in. There are a few deals that you can see via web browser that you may not see in the app.

  • Upromise Login

    Hey nice post. I hope it’s ok that I shared this on my Facebook, if not, no
    issues just tell me and I’ll delete it. Regardless keep up the great work.

  • Sandi

    The “discount barcode”….is that a barcode I have to pull up each time I shop? or is this my personal barcode that it says I only need to print once?